Outside of blogs and books, I often have to prepare overview documents for organisations to use as a guide to choosing tools and products or explaining to staff what certain elements of the social media mix do.
I sometimes add these here where you’re free to download and use them. If anything has changed or you feel that I’ve missed anything, please ping me an email to let me know.
- the different platforms and what they do
- Getting started
- Measuring ROI
- Network analysis
- Online/cloud tools
- Top apps
- Social media monitoring