Some friends of mine run a language and copywriting agency called “Quietroom”.
To say that they are talented ‘copywriters’ is a masterful piece of understatement. They have an ability with words that I have never seen equaled.
Every year they produce a Christmas card (always a bit more exciting than just a card) and it’s usually something rather special, so I was looking forward to see what they would come-up with this year. It was nothing short of a masterpiece.
They write: “There are brands. There are super-brands. And then there’s this brand. You can imagine how cringingly gloatful we were when santaclaus global enterprises invited us to hew from our raw imagination their brand guidelines. Frankly, we wept….”
They have created Santa’s brand guidelines as a satirical look at what so many agencies charge their clients for.
Visit the Quietroom site here and prepare to be amazed at this and the other stuff they do.