by Adam | Nov 29, 2010 | social media, social media for sales, Social Media profile
Is the web 2.0 a force for good? This is a question which has been playing on my mind for a while. The problem is that there is no easy answer. Yes, an idealistic view of web 2.0 is that it should offer everyone a voice – the platform to express their views and...
by Adam | Sep 6, 2010 | recession, social media, social media for sales
As the world economy teeters on the brink of rapid recovery or further collapse it strikes me that business is at a fairly major crossroads. The recent collapse of economies around the world seems to me to have been caused by greedy people trying to ‘cheat’ the...
by Adam | Jul 14, 2010 | Business, Marketing, Online marketing top tips, social media, social media for sales
Over the last week or so, I’ve been devoting all of my time to developing a new talk based on the role that measuring and quantifying plays in social media if you’re a smart business, and how you should do something useful with these measurements rather than just...
by Adam | Jun 24, 2010 | social media, social media for sales, Social Media profile
Step No. 3 – Brand Like any other kind of marketing or communication in Social Media you need to be very aware of the effect your actions will have on your brand – your business brand or your personal brand. In traditional marketing we are used to working...
by Adam | Jun 9, 2010 | Marketing, promote your website, social media, social media for sales
Seeing as there is no social media accreditation in the UK (or even the US for that matter) how are businesses supposed to choose someone who can give them guidance in these matters. How can they determine who’s telling the truth? Well, the first thing I would suggest...
by Adam | Jun 7, 2010 | social media, social media for sales, Social Media profile, Twitter
Yesterday I received a notification about a new posting from one of the groups I’m on on LinkedIn, and whilst it made me a bit angry it got me to thinking about some of the potential problems with the kind of chatroom or forum that shares ‘knowledge and...
