by Adam | Jan 23, 2014 | For the home page
Gary Vaynerchuck can be a bit of a marmite sort of character…you either love him or hate him. I…I love him. The reason that I think he’s worth tuning in to is because he has a real knack of cutting to the chase and giving the answers…and giving...
by Adam | Oct 7, 2013 | For the home page
Oh yes it is I hear you say! I bet it isn’t If you are a diligent and strategic company you probably have a marketing plan. If you ‘re smart, this marketing plan will be focused on digital channels. But I bet you base a lot of your marketing decisions on what you (or...
by Adam | May 9, 2013 | For the home page
As we see Facebook starts to roll-out Graphsearch across its one billion members the benefits of contextual search will become more obvious to everyone. Since Google ‘invented’ search as we know it today, results have been ranked according to a predetermined series of...
by Adam | Oct 10, 2012 | advice, build trust, Business, For the home page, General, Marketing
I’ve just encountered the “Larklife” wrist band, it’s kind of like the Nike Fuelband…only good! Or so it seems. The problem with all of these fitness aids, Fitbit, Fuelband, Larklife and even the brilliant (but faulty) Jawbone Up is that there’s a huge gulf...
by Adam | Oct 9, 2012 | For the home page, General, Marketing, social media, socialnomics
Well, that’s not exactly true. Actually social media simultaneously came of age some time ago…and has yet to come of age! Strange paradox, let me explain. Social media has been around for some years but the last decade or so has seen it establish itself as one...
by Adam | Oct 8, 2012 | For the home page
Over the last few years we have seen a proliferation of social media agencies (and of marketing/design agencies that offer a social media service) but I’m sceptical (or worse) as to whether that are adding value to anyone (except the agencies themselves). The other...
